New Ecommerce Tools: July 30, 2024

Every week we publish a rundown of new products from companies offering services to ecommerce and omnichannel merchants. This installment includes updates on AI-powered content creation, automated deliveries, shoppable video, website speed, logistics, and sustainable ecommerce packaging.

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New Tools for Merchants: July 30, 2024

Vayu Robotics debuts an on-road delivery robot. Vayu Robotics has released an on-road delivery robot that combines AI foundation models with low-cost passive sensors, eliminating the need for light and ranging detection. Vayu’s delivery robot operates autonomously without pre-mapping the roads it intends to drive on. It can navigate inside stores, on city streets, and unload packages on driveways or porches, carrying up to 100 pounds at under 20 mph. According to the company, the delivery robot offers a cost-effective, safe, and reliable delivery system.

Addlly AI launches Shopify AI Writer for content creation. Singapore-based generative AI company Addlly AI has launched a zero-prompt AI SEO Writer app for Shopify. Users can select products from their Shopify store and review and select from suggested trending blog topics tailored to their chosen products. The AI writer then generates a full ecommerce article with automatic internal product linking. Users can review and edit the content, adding product images as needed. Additionally, the app generates ready-to-post social media content.

Website Speedy launches app on BigCommerce to enhance site performance. Website Speedy, a provider of performance optimization tools, has launched on the BigCommerce app store, providing a solution to enhance website speed, search engine rankings, and user experience. The Website Speedy app offers a suite of features to maximize website performance, including asynchronous loading, resource prefetching, third-party script management, and detailed performance reports.

Shirofune releases Improvement Suggestion feature for Amazon Ads. Shirofune, a digital advertising automation management tool, has announced an enhanced Improvement Suggestion feature that proposes optimal keyword and search query settings for Amazon Ads. Shirofune’s Improvement Suggestion identifies keywords and search queries that increase costs without delivering the desired results, automatically listing those that need to be excluded or reviewed. It also recommends additional keywords to drive better performance. Additionally, the feature recommends excluding high-cost keywords and incorporating negative keywords.

Kinesso Commerce and Vudoo partner to launch ShopNow solution. Kinesso Commerce, IPG Mediabrands’ commerce division, has partnered with technology and content commerce company Vudoo to launch ShopNow, an always-on commerce media solution. ShopNow combines Kinesso Commerce’s activated media with Vudoo’s advanced shoppable ad technology, enabling content to be shoppable all the time across the open web and leading commerce partners, including Amazon. The global partnership will launch in Australia.

Fast Simon launches merchandising aI Assistant. Fast Simon, a provider of AI-powered shopping optimization, has launched a merchandising AI assistant. Merchants can chat with an AI assistant to help create an assortment and display for shoppers in real time based on product attributes, availability, performance metrics, and more. According to Fast Simon, the AI assistant reduces the time and effort required for manual and rule-based merchandising while leaving merchants in control of what shoppers see.

Cart.com launches Constellation warehouse and transportation management systems. Cart.com, a provider of unified commerce and logistics software and services, has launched Constellation WMS and Constellation TMS, making the company’s proprietary warehouse and transportation management systems available as standalone offerings. These modules join Constellation OMS, Cart.com’s distributed order management system, already available. The products can be used independently or combined for receiving, inventory management, picking and packing, rate shopping, shipping, returns, and labor management.

Creator commerce platform LTK launches video-first shopping app. LTK, a creator commerce platform, is launching a new LTK app video experience to help creators reach shoppers on the platform. LTK’s app includes Full-Screen Continuous Video (a shoppable video feed showcasing a creator’s videos back-to-back) and Daily Drops (a quick way for shoppers to view the latest shoppable video content published in the last 24 hours from the creators they follow).

Mondi partners with CMC Packaging Automation for sustainable ecommerce packaging. Mondi, a supplier of sustainable paper and packaging, has partnered with CMC Packaging Automation, a provider of automated packaging on-demand solutions. The collaboration will focus on developing packaging solutions for enhanced product quality and sustainability. It aims to meet the demand for sustainable ecommerce paper and packaging solutions, building synergies between CMC’s packaging on-demand technology and Mondi’s sustainable kraft paper products.

AI and ecommerce specialist Ocula raises £3.25 million in Series A funding. Belfast-based AI startup Ocula has raised £3.25 million ($4.17 million) in Series A funding, led by Praetura Ventures, with additional investments from Castelnau Group and Lloyds Banking Group. Ocula specializes in leveraging AI to optimize ecommerce performance. Its primary product, Ocula Boost, uses AI to enhance product pages, improve SEO, and generate insights that help retailers compete more effectively. The startup has secured over 25 major retail clients.

India-based Mystore unveils AI-powered semantic search for ONDC. Mystore, an India marketplace connected to the country’s Open Network for Digital Commerce (ONDC), has added an AI-powered semantic search designed to enhance seller conversions through improved buying experience. This addition to Mystore’s offerings for ONDC sellers and buyers aims to provide granular search results through exact query interpretation. Mystore’s semantic search technology is designed to benefit sellers and buyers through accurate query interpretation, tailored product recommendations, quick search results for queries, optimized search performance for complex queries, and higher conversion rates.